It was modestly funny when Hurricane Sandy, after it came ashore in 2012, had to be hurriedly renamed Superstorm Sandy (a title with no formal meteorological meaning) because it was no longer a hurricane.
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About this article
“Business World” deals with business and the world in which business finds itself. It is aimed at readers who know that public matters are seldom straightforward and are curious for explanations. It’s published online Tuesday and Friday evenings, and in the Wednesday and Saturday newspaper editions.
Holman W. Jenkins Jr. is a member of the editorial board of The Wall Street Journal. He writes the twice-weekly “Business World” column that appears …
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